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NICHE MARKET AND MICRO NICHE

Posted by mr NIK-Akimi


Market, Niche Market And Micro Niche
Before you going further to start any business offline and online marketing, its better you should think about the market that you are going to compete. If you are already have your own product and idea that you think are very superstitious and awesome to offer to the consumer or user, that’s would be great. But what if you have an idea or product but you are still not sure whether its gonna work or not  or perhaps still searching for a better product and idea, it’s would be better if  you take a time to think about the advantage of going to a niche market and even better than that if you going to have a micro niche market.  So what is this? Market Niche and Micro niche?
Lets talk about it.
Market
What is market? Market is consist of consumers  that interested to buy some product and there are seller to sell the product to them. Also there are demand and supply concept.  I think it easier way to translate it. But if you go by definition market  is any one of a variety of different systems, institutions, procedures, social relations and infrastructures whereby businesses sell their goods, services and labour to people in exchange for money. Goods and services are sold using a legal tender such as fiat money.(source: Wikipedia.org).
For example is guitar.


What is market niche?
A niche market is the subset of the market. It is getting more smaller scope, which focusing  on specific product, specific features and specific consumer.  
For example is electric guitar  (subset of guitar market)

Micro Niche market.

A  micro niche market is the subset of the niche market. It is getting more smaller market than, niche market which focusing  on more specific product, more specific features and more specific target consumer. This subset is more specialized than niche market. 
Example of the micro niche market is you are selling the cheap electric guitars which are more specific than electric guitar.


So, why are we  bother to get more micro niche? What is the reason? Ok getting micro niche in online marketing or online business is because we are try to avoid high competition in the internet or competition in the search engine optimization also known as SEOTC, search engine optimization competition which can consist of hundred million of pages.. can you imagine that? If you are really new to the market, and you have unknown product or brand, how can you compete with all of this pages? Yes, you have to be at the first page of search engine result, or at least ranked by search engine. How can you compete with the website that already have billion of visitors, have a good rank, have many backlinks to his website, good well known website? That is why as much as you should try to avoid all of this. It is would be more better to get low competition, the chances to compete in the market is still higher and acceptable.

Reasons for microniche
Less competition and more focused on the market. Chances to be first page of search engine result is higher because optimizing on the search engine is one of the key success to your online business or marketing.  Less competition also can help you to save cost on advertising. Ok, if you still don’t get it, lets have some exercise on the search engine.
Lets assume we are searching for “guitar”, and when you query it the result show 157,000,000 of pages result. Ok lets go more niche ,search for “electric guitar” it showed about 4,620,000 result, and if going more niche than electric guitar, going micro niche, let say “cheap electric guitar” and the result shown by google is 11,200 results, its going better and better. See, the competition is going more less than guitar market and electric guitar market. So you can see the different now and how it can help your business and also your s.e.o tricks.

“Guitar”                        Results  157,000,000
“Electric Guitar”             Results     4,620,000
“ Cheap Electric Guitar”  Result         11,200 







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